12. Key elements and conventions

Conventions and key elements of a fashion magazine:

• masthead- the title of the magazine, usually the largest text on the page
• plugs- blocks of text that show what appears in the magazine
• splash- the main story on the front page- usually links to the image used
• fonts- usually magazines use a few different fonts to separate blocks of text and to make the page more interesting to look at
• contents page - a list showing what appears inside the magazine
• the main image usually shows a celebrity or someone well-known within the genre
• colour theme changes with season - usually 3 or 4 bright, contrasting colours
• social media and apps are featured
• barcode, date, price,  and magazine webpage are shown

Contents page:

• in a list
• list is usually to one side with one image next to it
• some magazines such a Vogue don't have a contents page, and instead have adverts